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JERRY LOHR IS A CENTRAL COAST winegrowing pioneer who realized the inherent potential of two very different regions, about 75 miles apart. In the early 1970s, Jerry saw ideal conditions for producing Chardonnay in the cool, windy climate of Monterey County’s Arroyo Seco district and in the 1980s, he recognized Paso Robles as the next frontier for growing exceptional Cabernet Sauvignon. Today, the J. Lohr Estates Seven Oaks Cabernet is one of the country’s best-known red wines. But the Lohr family never rests on their laurels. In honor of Jerry’s 80th birthday, the winery introduced J. Lohr Signature—a luxury class Cabernet Sauvignon. The flagship J. Lohr Hilltop Cabernet Sauvignon is Paso Robles in a glass. The lone Napa Valley entry, the rare Carol’s Vineyard Cabernet, benefits the National Breast Cancer Foundation. And a trio of Bordeaux-style blends—Cuvée PAU, Cuvée St. E, and Cuvée POM—are favorites among critics.
What’s next? Happily, the second generation: Steve, Cynthia, and Lawrence Lohr grew up in the family business and work daily alongside Jerry. This second generation’s experience and passion ensures that one of California’s historic, best-known labels is in good hands—today and in the future.